24 setembro 2002

VITAMEDIAS - Publishers Trying to Salvage Troubled Magazines: Some of the most troubled magazines are the largest and most storied. Reader's Digest has lost 25 percent of its circulation in the last 10 years, and TV Guide has fallen even more precipitously. Upstarts like Business 2.0, Fast Company, Wired and Red Herring have found out that when the new economy became old news, readers, and especially advertisers, did not necessarily need a new kind of magazine.