VITAMEDIAS
In Hopeful Sign, Time Tests New Magazines: Editors at Time Inc. are working feverishly to come up with catchy cover lines and compelling photo captions for Snap, Cottage, Haven and Livingetc.
Never heard of those magazines? That is because none of them have hit newsstands yet -- and it is possible they never will. But in a sign of reviving spirits in the beleaguered magazine industry, AOL Time Warner Inc.'s Time Inc., the largest U.S. magazine publisher, is studying as many as half a dozen new magazine ideas, ranging from a title about small houses to one that consists mostly of celebrity pictures.