17 maio 2004

VITAMEDIAS

Pseudo-Journalists Betray the Public Trust: All across America, there are offices that resemble newsrooms, and in those offices there are people who resemble journalists, but they are not engaged in journalism. What they do is not journalism because it does not regard the reader ? or, in the case of broadcasting, the listener or the viewer ? as a master to be served.
In this realm of pseudo-journalism, the audience is regarded as something to be manipulated. And when the audience is misled, no one in the pseudo-newsroom ever offers a peep of protest. [...]
Every fact a newspaper publishes goes into a database. So do the errors. A good newspaper corrects those errors and appends the corrections to the original stories, so that the errors are not repeated. Thus we keep the river clean. Last year at the Los Angeles Times, we published 2,759 corrections. Some of you may be shocked that a newspaper could make so many mistakes. Others may be impressed that the paper is so assiduous in correcting itself.