Geocoding the world of weblogs: Researchers in the School of Informatics have undertaken a long-term research project to study how information from blogs produced in specific American urban areas reflects the political agendas, opinions, attitudes and cultural idiosyncrasies of the general population of those places.
Dogging bloggers: Firms tracking Web writers' opinions: Marketing firms are closely monitoring bloggers to get a read on what's being said about corporate clients and products in the blogosphere.
So-called ``marketing and business intelligence'' firms have developed sophisticated software and other technologies to detect, categorize and analyze specific words, phrases and even emotions expressed by those typing away on Internet blogs about anything and everything.
