Creating a Meme: In 12 months time, we?ve managed to insert an idea, which now has apparently a ton of currency, into a very old industry. We haven?t relied on large marketing budgets, or heavy lifting PR campaigns. Instead, using just blogs and conversation, we set out to cause a change that would produce an environment that would be more conducive to our success, and the success of hosts of other companies like ours.
And that, my friends, is why blogging is powerful.
