At MTV, a New Show That Pushes Deodorant: Next week, MTV plans to air "The Gamekillers," a new TV series about young men's quests to win over women. It may not be obvious to viewers, but the series is also about Unilever PLC's quest to sell more Axe antiperspirant.
Poll: Public says TV is getting worse: Terrie Williams doesn't know anything about what's coming up in this fall's new television season. And she's fine with that.
Williams, a mother of four from Richmond Park, Ill., is among the 62 percent of Americans who say that TV programs are getting worse, according to a poll by The Associated Press and AOL Television. Only 22 percent said they are getting better. [...]
The likelihood of people believing TV is getting worse increases with age, the poll found. Nearly three-quarters of people aged 65 and over believe that — not surprising with most networks relentlessly chasing the youthful demographic that advertisers pay a premium to reach.
