Time to Hang Up the Pajamas: I learned the hard way: while blogs can do many wonderful things, making huge amounts of money isn't one of them.
Advertisers shy away from blogs because they're too unpredictable and because few blogs attract anything approaching a mass audience—and even those that do face so much competition that ad rates remain pitifully low. [...]
But as for that vision of the guy in his pajamas making millions with a blog? Or that one about investors raking in billions by betting on that guy in the pajamas? Take it from someone who dreamed the dream: I wish it were true, but right now it's looking like yet another high-tech fairy tale.
