The case for charging to read WSJ.com: insights into why and how the Journal came to be the most prominent pay site on the web (by Bill Grueskin, former managing editor of WSJ.Com) [...]I turned to my co-instructor, Peter Kann, former CEO of Dow Jones and the person ultimately responsible for the paid strategy.
“I made the site paid because I was ignorant, “ Kann told the class. “I didn’t know any better. I just thought people should pay for content.”
