VITAMEDIAS
Bill Gates wants to be the journalist's friend: "We are not at heart a content company," said Mr. Gates, after referring to Microsoft's few remaining editorial-side properties, among them MSNBC.com and online magazine Slate. "We are a software company."
[ver também High-tech a benefit to newspapers]
02 maio 2003
CONTAMINANTES
Anthrax: Publish and perish? The anthrax genome has just been published. Should it have been?
Some critics argue that the publication of this sequence typifies the sort of problem that the scientific community is creating for itself. But in this case the political authorities seem just as much to blame, if blame there be, as gung-ho researchers who cannot see the security wood for the scientific trees. In any case, the publication also underscores the difficulty of keeping scientific information secret. Once it is known how to do something, it is hard to stop undesirables doing it anyway - so why hamstring your own side with needless restrictions? Besides, the editors of scientific journals cannot act as gatekeepers for all of science. Scientific information is communicated by many means, through seminars, meetings and electronic posting on the web. Information, as Stewart Brand observed, wants to be free. In this case it is probably best to let it be so.
Anthrax: Publish and perish? The anthrax genome has just been published. Should it have been?
Some critics argue that the publication of this sequence typifies the sort of problem that the scientific community is creating for itself. But in this case the political authorities seem just as much to blame, if blame there be, as gung-ho researchers who cannot see the security wood for the scientific trees. In any case, the publication also underscores the difficulty of keeping scientific information secret. Once it is known how to do something, it is hard to stop undesirables doing it anyway - so why hamstring your own side with needless restrictions? Besides, the editors of scientific journals cannot act as gatekeepers for all of science. Scientific information is communicated by many means, through seminars, meetings and electronic posting on the web. Information, as Stewart Brand observed, wants to be free. In this case it is probably best to let it be so.
VITAMEDIAS
Blogging for Dollars: Blogs may be the cheapest way to communicate with your customers. [...]
Still, blogs aren't for everyone. Unless your clients spend a lot of time online, it may not be worth the trouble. What's more, blogs get stale fast and require frequent upkeep to be effective. They also require a certain amount of personality; after all, the whole point is to give a company a distinct voice. But if you and your employees are committed, you may be surprised at the results.
[ver também: Why Blogs Haven't Stormed the Business World]
Blogging for Dollars: Blogs may be the cheapest way to communicate with your customers. [...]
Still, blogs aren't for everyone. Unless your clients spend a lot of time online, it may not be worth the trouble. What's more, blogs get stale fast and require frequent upkeep to be effective. They also require a certain amount of personality; after all, the whole point is to give a company a distinct voice. But if you and your employees are committed, you may be surprised at the results.
[ver também: Why Blogs Haven't Stormed the Business World]
CONTAMINANTES
Some fear loss of privacy as science pries into brain: Using magnetic resonance imaging machines that detect the ebb and flow of brain activity, researchers have become so good at peering into the workings of the human mind that their work is raising a new and deeply personal ethical concern: brain privacy. [...]
A marketing research company is already starting to use the machines to gauge consumers' unconscious preferences by looking at the pattern of brain activity as they respond to products or messages. Though brain scientists are nowhere near reading minds, their mounting success at mapping brains is sparking a discussion that echoes recent debate about preserving the privacy of people's genes. The issues of brain privacy, however, hold the potential for even more heat, say scientists and ethicists who are beginning to address them.
''Everybody's worried about genetic privacy, but brain privacy is actually much more interesting,'' said Steven E. Hyman, Harvard University's provost and a neuroscientist.
Some fear loss of privacy as science pries into brain: Using magnetic resonance imaging machines that detect the ebb and flow of brain activity, researchers have become so good at peering into the workings of the human mind that their work is raising a new and deeply personal ethical concern: brain privacy. [...]
A marketing research company is already starting to use the machines to gauge consumers' unconscious preferences by looking at the pattern of brain activity as they respond to products or messages. Though brain scientists are nowhere near reading minds, their mounting success at mapping brains is sparking a discussion that echoes recent debate about preserving the privacy of people's genes. The issues of brain privacy, however, hold the potential for even more heat, say scientists and ethicists who are beginning to address them.
''Everybody's worried about genetic privacy, but brain privacy is actually much more interesting,'' said Steven E. Hyman, Harvard University's provost and a neuroscientist.
ECO-TERROR
O grau zero: Passada a poeira que levantou o Iraque, volta a evidência: onde é que pára a oposição? Onde é que se meteu a esquerda? Acabámos nas birras que o sr. Ferro resolve fazer ao primeiro-ministro e que, afinal, são «figuras de estilo»? Se contarmos com cuidado as pessoas que, nestes quinze anos, saíram ou se afastaram do PS (e até do PC), percebemos por que razão a esquerda chegou ao que chegou: ao grau zero. Foi o falhanço de uma geração.
O grau zero: Passada a poeira que levantou o Iraque, volta a evidência: onde é que pára a oposição? Onde é que se meteu a esquerda? Acabámos nas birras que o sr. Ferro resolve fazer ao primeiro-ministro e que, afinal, são «figuras de estilo»? Se contarmos com cuidado as pessoas que, nestes quinze anos, saíram ou se afastaram do PS (e até do PC), percebemos por que razão a esquerda chegou ao que chegou: ao grau zero. Foi o falhanço de uma geração.
VITAMEDIAS
Critic Accuses Media of Aiding U.S. War Propaganda: It is one of the most famous images of the war in Iraq: a U.S. soldier scaling a statue of Saddam Hussein in Baghdad and draping the Stars and Stripes over the black metal visage of the ousted despot.
But for Harper's magazine publisher John MacArthur, that same image of U.S. military victory is also indicative of a propaganda campaign being waged by the Bush administration.
"It was absolutely a photo-op created for (U.S. President George W.) Bush's re-election campaign commercials," MacArthur, a self-appointed authority on U.S. government propaganda, said in an interview. "CNN, MSNBC and Fox swallowed it whole."
Media Tonic for War Fever: Many Americans got their news and attitudes about the Iraq war from alternative sources showing far more skepticism than mainstream U.S. television.
The U.S. news media covered the war in Iraq the same way they cover the Olympics—with red, white, and blue trappings, human interest stories, bombastic theme music, and an almost total focus on American accomplishments at the expense of any international context. Around the clock coverage gave the illusion of telling and showing everything and made us forget how little we actually knew.
Embeds and Unilaterals: One reporter who covered the war estimates that only 50 to 70 of the 600 embeds saw any interesting combat during the conflict. Others found themselves embedded with units that saw little action or were never deployed.
Critic Accuses Media of Aiding U.S. War Propaganda: It is one of the most famous images of the war in Iraq: a U.S. soldier scaling a statue of Saddam Hussein in Baghdad and draping the Stars and Stripes over the black metal visage of the ousted despot.
But for Harper's magazine publisher John MacArthur, that same image of U.S. military victory is also indicative of a propaganda campaign being waged by the Bush administration.
"It was absolutely a photo-op created for (U.S. President George W.) Bush's re-election campaign commercials," MacArthur, a self-appointed authority on U.S. government propaganda, said in an interview. "CNN, MSNBC and Fox swallowed it whole."
Media Tonic for War Fever: Many Americans got their news and attitudes about the Iraq war from alternative sources showing far more skepticism than mainstream U.S. television.
The U.S. news media covered the war in Iraq the same way they cover the Olympics—with red, white, and blue trappings, human interest stories, bombastic theme music, and an almost total focus on American accomplishments at the expense of any international context. Around the clock coverage gave the illusion of telling and showing everything and made us forget how little we actually knew.
Embeds and Unilaterals: One reporter who covered the war estimates that only 50 to 70 of the 600 embeds saw any interesting combat during the conflict. Others found themselves embedded with units that saw little action or were never deployed.
VITAMEDIAS
The Scoop on Kids: How will today’s kids access news when they grow up? Look at how they use the Web.
Most youngsters aren't looking for news yet; they're doing homework, playing games and chatting with one another. But by investigating how they interact, play and learn, we can predict how they might behave as adults:
• They'll take advantage of choice. [...]
• They'll practice verification by corroboration. [...]
• They'll be information hunters. [...]
• They will expect to learn by experiencing. [...]
• They will be discriminating about presentation. [...]
The Scoop on Kids: How will today’s kids access news when they grow up? Look at how they use the Web.
Most youngsters aren't looking for news yet; they're doing homework, playing games and chatting with one another. But by investigating how they interact, play and learn, we can predict how they might behave as adults:
• They'll take advantage of choice. [...]
• They'll practice verification by corroboration. [...]
• They'll be information hunters. [...]
• They will expect to learn by experiencing. [...]
• They will be discriminating about presentation. [...]
.DE!
Cultural differences: For some years, the English and Scottish football Premier Leagues have been a beacon of cosmopolitan enlightenment. On any given Saturday, about half the players plying their trade are likely to be from overseas. But this admirable diversity has given rise to a troubling cultural conflict.
The problem is spittle, which has recently been flying in all directions.
Cultural differences: For some years, the English and Scottish football Premier Leagues have been a beacon of cosmopolitan enlightenment. On any given Saturday, about half the players plying their trade are likely to be from overseas. But this admirable diversity has given rise to a troubling cultural conflict.
The problem is spittle, which has recently been flying in all directions.
ECO-TERROR
We went to war just to boost the white male ego by Norman Mailer
With their dominance in sport, at work and at home eroded, Bush thought white American men needed to know they were still good at something. That's where Iraq came in...
We went to war just to boost the white male ego by Norman Mailer
With their dominance in sport, at work and at home eroded, Bush thought white American men needed to know they were still good at something. That's where Iraq came in...
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