Men are Media Hogs: Media consumption habits of men and women differ, particularly on the Internet. A report from Forrester Research called "Men are from CNET, Women are from iVillage" identifies the divergence in men and women's behavior online, as well as with other forms of media.
In a typical week, men spend 10.2 hours on a PC, 6.7 of which are spent on the Internet. Women spend a total of 8.5 hours using a computer, 5.3 of those are online. Media consumption across all categories, except reading magazines, is higher among men by an average of seven hours per week.
What Blogs, Podcasts, Feeds Mean to Bottom Line: The average consumer of blogs, RSS/XML feeds and Podcasts is male, earns big bucks and, in the case of Podcasts, is a youngster?all good to know if your company is thinking about jumping into the blogosphere, according to new research from Jupiter Research.
That's an elite group to market to, but it's a tiny group.
Culturas, economia e política, tecnologia e impactos sociais, media, contaminantes sociais, coisas estranhas... Cultures, economy and politics, technology and social impacts, media, social contamination, weird stuff...
31 agosto 2005
VITAMEDIAS
More journalists killed in Iraq than Vietnam: More journalists have been killed in Iraq since the war began in March 2003 than during the 20 years of conflict in Vietnam, media rights group Reporters Without Borders (RSF) said on Sunday.
Since U.S. forces and its allies launched their campaign in Iraq on March 20, 2003, 66 journalists and their assistants have been killed, RSF said.
Since U.S. forces and its allies launched their campaign in Iraq on March 20, 2003, 66 journalists and their assistants have been killed, RSF said.
TECNOSFERA
Irreplaceable Exuberance: The growth of the Internet has paralleled that of most industries based on revolutionary technology. Canals, railroads, telegraphs, telephones, cars, radios, personal computers - all progressed (or are progressing) through four phases of development: boom, bust, mature growth and decay. [...]
Today, the industry has progressed to the third phase of development, mature growth (which, happily, is usually the longest and most profitable phase of the four). Netscape itself was a casualty of the cycle, but other companies that learned from it are now posting performance that justifies the early Internet hype. A mere seven years into its existence, for example, Google is generating about half as much cash as Time Warner, a global media conglomerate with nearly a century of history and some 85,000 employees.
Today, the industry has progressed to the third phase of development, mature growth (which, happily, is usually the longest and most profitable phase of the four). Netscape itself was a casualty of the cycle, but other companies that learned from it are now posting performance that justifies the early Internet hype. A mere seven years into its existence, for example, Google is generating about half as much cash as Time Warner, a global media conglomerate with nearly a century of history and some 85,000 employees.
VITAMEDIAS
Blogger Faces Lawsuit Over Comments Posted by Readers: Traffic-Power.com sued Aaron Wall, who maintains a blog on search engine optimization ? tactics companies use to get themselves to appear higher in searches at Google, Yahoo and elsewhere ? alleging defamation and publication of trade secrets. The suit, filed in a Nevada state court earlier this month, also listed as defendants several unnamed users of the blog.
25 agosto 2005
VITAMEDIAS
Blogs becoming key sources for journalists: A recent study found 51 per cent of journalists use blogs regularly, with 28 per cent depending on them for daily material. But [Wall Street Journal technology reporter Nick Wingfield] said that sounds conservative.
24 agosto 2005
VITAMEDIAS
Newsweek stories get Technorati top ten rating: Newsweek has teamed up with leading index Technorati to share that information. Its Blog Roundup feature is a list of "the most blogged-about articles on Newsweek in the past seven days" that includes a link to each weblog post to cite those stories.
VITAMEDIAS
Reinventing Television: Wake up, television executives of America: Jon Stewart - the wiseacre host of Comedy Central's The Daily Show - knows more about your business than you do. Sure, The Daily Show may just seem like a smart comedy program on basic cable; nothing more than good political satire and a spot-on parody of TV news pieties. But it's also a demonstration of television done right. In the six years since Stewart took over, the audience for The Daily Show has grown almost threefold to 1.4 million viewers a night. It boasts a legion of young, smart fans who are among the most demographically desirable audiences in the industry
23 agosto 2005
CONTAMINANTES
Green over graffiti beats obesity: People living in concrete jungles surrounded by graffiti are more likely to be obese than those from more green and pleasant areas, a study has revealed. [...]
The team, writing on bmj.com, analysed data from a large housing and health survey carried out in 2002-03 in eight European countries - France, Germany, Slovakia, Hungary, Portugal [Ferreira do Alentejo], Italy, Switzerland and Lithuania.
The team, writing on bmj.com, analysed data from a large housing and health survey carried out in 2002-03 in eight European countries - France, Germany, Slovakia, Hungary, Portugal [Ferreira do Alentejo], Italy, Switzerland and Lithuania.
CULTURAS IN VITRO
Para estimular as relações Portugal-China: New Book Presents Evidence Proving Pre-Columbian Chinese Maritime Survey of the World: Author Anatole Andro spent two-and-a-half years evaluating Chinese and European historical documents pertaining to the alleged Ming Chinese circumnavigation of the world one hundred years before the great European explorations. The author found that not only did such evidence exist, historians and investigators had knowledge of it. Many even commented on some of the evidence, then provided tenuous explanations for it, ignored it, or supplanted it.
Such historical records are not common, but neither are they obscure. However, because of the passing of time, their meanings have become blurred. For these the author provides explanations. An example is the reason of Portugal's leadership in Renaissance exploration.
It has been long held that Portugal's motive in going to sea was to seek a trade route to the Orient's spice sources. Through detailed analyses the author convincingly argued that the real cause was simply that the Portuguese learned that it could be done, and the impetus could only have been furnished by the Chinese.
The reason we are mostly ignorant of the Chinese maritime programs, according to the author, is that the events took place at a time when European knowledge of the Orient was scant and imprecise.
Such historical records are not common, but neither are they obscure. However, because of the passing of time, their meanings have become blurred. For these the author provides explanations. An example is the reason of Portugal's leadership in Renaissance exploration.
It has been long held that Portugal's motive in going to sea was to seek a trade route to the Orient's spice sources. Through detailed analyses the author convincingly argued that the real cause was simply that the Portuguese learned that it could be done, and the impetus could only have been furnished by the Chinese.
The reason we are mostly ignorant of the Chinese maritime programs, according to the author, is that the events took place at a time when European knowledge of the Orient was scant and imprecise.
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